Chase Elliott is no stranger to major sponsorships in his NASCAR Cup Series career, and this summer, his No. 9 Hendrick Motorsports Chevrolet might sport an exciting new look. Sources suggest that Elliott is expected to secure backing from Olivia “Livvy” Dunne and Accelerator, a fast-growing energy drink brand, for an upcoming race yet to be officially announced.
Livvy Dunne is a social media star and standout gymnast at LSU, amassing millions of followers on TikTok and Instagram. She already has ties to motorsports, having attended NASCAR events and even spending time with Elliott. In June 2023, Dunne was seen at Nashville Superspeedway, mingling with drivers and soaking in the race-day vibe. Many now wonder if that visit was the early spark for this potential sponsorship.
If the rumors are accurate, this partnership would create a unique crossover between NASCAR’s traditional fanbase and a younger, influencer-driven audience. Dunne’s massive social media following could shine a new spotlight on Elliott and Hendrick Motorsports, introducing NASCAR to a fresh wave of fans. At the same time, Accelerator, known for its connections to fitness and extreme sports, would further expand Elliott’s roster of high-profile sponsors.
Speculation around the deal grew stronger after NASCAR reporter Joseph Srigley hinted that a “team announcement” is set for February 23 at Atlanta Motor Speedway, leading many to believe the sponsorship will be confirmed then. While it’s still unclear which race will feature Accelerator as the primary sponsor, there’s growing excitement around the potential partnership.
Though Hendrick Motorsports has yet to issue an official comment, the buzz suggests there’s truth to the rumors. If the deal goes through, Elliott’s car could debut a fresh design and draw in a broader audience this summer, making it one of the most talked-about sponsorships of the 2025 season. NASCAR fans should stay tuned—big changes might be on the horizon for the No. 9 team.
