Tag: Nascar

NASCAR

AM Racing Announces Huge Multi-Race Sponsorship Deal For Harrison Burton

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Harrison Burton is set to return to the NASCAR Xfinity Series in 2025, joining AM Racing with backing from a new sponsor, Dead On Tools. Burton, who previously competed full-time in the NASCAR Cup Series, will pilot AM Racing’s Ford Mustang Dark Horse in this exciting partnership.

Burton’s career highlights include four Xfinity Series wins and consistent top-eight finishes in 2020 and 2021. After transitioning to the Cup Series and securing a victory at the 2024 Coke Zero Sugar 400 at Daytona, he is now heading back to the Xfinity Series to build on his earlier success.

AM Racing, led by President Wade Moore, is undergoing significant changes following a tough 2024 season. The team is optimistic that Burton’s talent and experience will play a key role in their resurgence. The addition of Dead On Tools as a sponsor further bolsters their plans for a strong comeback.

Dead On Tools, known for its commitment to innovation, is partnering with Burton for 10 races in 2025. Brian Ranallo, the company’s Director of Sales & Marketing, expressed excitement about the collaboration. “Harrison’s energy and performance both on and off the track align perfectly with our vision. We’re eager to support him and AM Racing as they aim for multiple trips to Victory Lane.”

The sponsorship kicks off at the season opener at Daytona International Speedway and includes notable stops at Las Vegas Motor Speedway, Martinsville Speedway, Texas Motor Speedway, Charlotte Motor Speedway, the Chicago Street Course, Gateway, and additional events at Las Vegas and Martinsville. The season will wrap up at Phoenix Raceway.

Burton shared his enthusiasm for the partnership, stating, “I’m thrilled to join forces with Dead On Tools and AM Racing this season. The team has worked tirelessly in the offseason, and with Dead On Tools’ support, we’re confident in our ability to achieve success both on and off the track. This season is shaping up to be unforgettable.”

Wade Moore also expressed optimism, highlighting the team’s dedication to improvement. “The offseason has been incredibly productive. We’re excited to welcome Harrison and launch this partnership with Dead On Tools. Their increased support reflects their passion for the sport, and we’re ready to make 2025 a standout year.”

This collaboration signals a fresh start for AM Racing as they aim for success in the upcoming season.